
The Moz affiliate program is one of the most established SEO tool affiliate opportunities
available in 2026. As the creators of the widely-used Domain Authority metric and a suite of professional SEO
tools, Moz attracts millions of potential customers — making their affiliate program an attractive revenue
opportunity for bloggers, content creators, and digital marketing professionals.
In this comprehensive guide, we’ll cover everything you need to know about the Moz affiliate program: commission
structure, sign-up requirements, promotional strategies, payment terms, and how it compares to competing SEO
tool affiliate programs like Ahrefs, Semrush, and SE Ranking.
What is the Moz Affiliate Program?

The Moz affiliate program allows content creators, bloggers, and marketers to earn commissions by referring new
customers to Moz Pro, Moz Local, and other Moz products. When someone clicks your unique affiliate link and
subscribes to a Moz plan, you earn a percentage of their subscription value.
Moz manages their affiliate program through a third-party affiliate network, which handles tracking, reporting,
and payments. This gives affiliates access to professional-grade tracking tools, promotional materials, and
reliable payment processing.
The program is open to virtually anyone with a website or online presence focused on digital marketing, SEO, or
related topics. You don’t need to be a Moz customer yourself to become an affiliate, though firsthand experience
with the platform makes your promotions more authentic and effective.
Commission Structure and Earnings
| Detail | Moz Affiliate Program |
|---|---|
| Commission Rate | 20% recurring |
| Cookie Duration | 30 days |
| Payment Method | PayPal, wire transfer |
| Minimum Payout | $50 |
| Payment Frequency | Monthly |
| Promotional Materials | Banners, text links, email templates |
| Affiliate Network | Third-party managed |
With Moz Pro plans ranging from $99-$599/month, a 20% recurring commission translates to $19.80-$119.80 per
referral per month. Because commissions are recurring (you earn as long as the customer stays subscribed), a
single referral can generate hundreds of dollars in lifetime commissions.
How to Join the Moz Affiliate Program
Step 1: Apply Through the Affiliate Network
Visit Moz’s affiliate page and submit your application through their partner network. You’ll need to provide your
website URL, traffic information, and a brief description of how you plan to promote Moz products.
Step 2: Wait for Approval
Applications are typically reviewed within 3-5 business days. Sites with existing SEO/marketing content and
decent traffic are more likely to be approved quickly.
Step 3: Get Your Affiliate Links
Once approved, access your dashboard to generate trackable links, download banners, and access promotional
materials. Each link contains your unique affiliate ID for accurate commission tracking.
Step 4: Start Promoting
Integrate your affiliate links into blog posts, reviews, tutorials, and comparison content. The most effective
promotions feel natural and genuinely helpful rather than pushy.
Best Strategies for Promoting Moz
1. Write In-Depth Moz Reviews
Create comprehensive reviews of Moz Pro covering features, pros/cons, pricing, and your personal experience.
Honest reviews that acknowledge both strengths and weaknesses convert better than glowing endorsements because
readers trust authenticity.
2. Create Comparison Content
Posts like “Moz vs Ahrefs” or “Best SEO Tools Compared” attract high-intent searchers actively deciding between
tools. Include your affiliate links for all tools you compare. These pages typically convert at 3-5x the rate of
standard blog posts.
3. Build SEO Tutorials Using Moz
Create step-by-step tutorials showing how to use Moz for specific tasks: keyword research, backlink auditing,
rank tracking, etc. Readers who follow the tutorial often sign up because they want to replicate what you
demonstrated.
4. Email Marketing
Include Moz recommendations in your email newsletters when contextually appropriate. Email continues to be the
highest-converting promotional channel for affiliate offers, with conversion rates 3-5x higher than organic blog
traffic.
5. YouTube Video Reviews
Video walkthroughs of Moz’s interface and features are highly effective. YouTube SEO tool reviews get significant
search traffic, and you can include affiliate links in your video descriptions.
6. Resource Pages and Toolkits
Create “recommended tools” or “my SEO toolkit” pages listing Moz alongside other tools you use. These evergreen
pages continue generating commissions for years with minimal maintenance.
Moz vs. Other SEO Affiliate Programs
| Program | Commission | Cookie Duration | Recurring? | Plan Prices |
|---|---|---|---|---|
| Moz | 20% | 30 days | ✅ Yes | $99-$599/mo |
| Semrush | $200 per sale | 120 days | ❌ One-time | $129-$499/mo |
| Ahrefs | Not public | — | — | $99-$999/mo |
| SE Ranking | 30% | 120 days | ✅ Yes | $44-$191/mo |
| Mangools | 30% | 30 days | ✅ Yes | $29-$129/mo |
| Surfer SEO | 25% | 60 days | ✅ Yes | $89-$219/mo |
Moz’s 20% recurring commission is competitive but not the highest. SE Ranking and Mangools offer 30% recurring,
while Semrush offers a flat $200 per sale (which can be more lucrative on high-ticket plans). The best strategy
for most affiliates is promoting multiple SEO tools and letting the reader decide which fits their needs.
Tips for Maximizing Affiliate Revenue
- Focus on comparison and “best of” keywords — these have the highest purchase intent and
convert best - Be honest about limitations — mentioning cons actually increases trust and conversion rates
- Use personal experience — show your own Moz dashboard screenshots and real results
- Target long-tail keywords — “best moz alternative for small business” converts better than
“moz review” - Include multiple CTAs — don’t just have one link at the bottom; weave links naturally
throughout the content - Update content regularly — SEO tool features and pricing change frequently; outdated
content loses credibility - Diversify across programs — promote multiple tools (Moz, Ahrefs, Semrush) so you earn
regardless of which tool the reader chooses
Realistic Income Expectations
Affiliate earnings vary enormously based on traffic, content quality, and niche authority. Here are realistic
benchmarks:
- New blog (0-1K monthly visitors): $0-$50/month — focus on building content and traffic
first - Growing blog (1K-10K visitors): $50-$500/month — consistent content with properly placed
affiliate links - Established blog (10K-50K visitors): $500-$3,000/month — multiple ranking comparison and
review posts - Authority site (50K+ visitors): $3,000-$15,000+/month — strong brand recognition and email
list
How to Buy Moz Affiliate Program at an Affordable Price from Toolsurf.com
Getting access to premium tools like Moz Affiliate Program doesn’t have to break the bank. Here’s how to get it through Toolsurf:
- Visit the Toolsurf Store: Go to tools.toolsurf.com/cart
- Search for the Product: Search for “Moz Affiliate Program” and click on “Buy Now”
- Complete Your Purchase: Enter your details and complete the purchase process
That’s it! You’ll have access within minutes.
Why Choose Toolsurf to Buy Moz Affiliate Program?
- 💰 Save Up to 99% on Premium Tools
- ⚡ Get Access in Under 2 Minutes
- 🔒 99.9% Uptime Guarantee
- 💸 24-Hour Money-Back Guarantee
- 🎧 Avg. 5-Minute Response Time for Support
👉 Get Moz Affiliate Program at Toolsurf Now
Common Mistakes to Avoid
- Writing thin “reviews” with no real experience — readers can tell when you haven’t actually
used the tool - Over-optimizing for keywords at the expense of readability — Google’s helpful content
update penalizes content that feels manufactured for SEO - Not disclosing affiliate relationships — FTC requires clear disclosure; it’s also just good
ethics - Ignoring email list building — email is the most reliable conversion channel; build your
list from day one - Only promoting one tool — comparison content that covers multiple options converts better
and builds more trust
Frequently Asked Questions (FAQ)
How much can I earn with the Moz affiliate program?
Earnings range from $0 for beginners to $5,000+/month for established SEO bloggers. A single Moz Pro referral at
the Standard plan ($99/mo) earns $19.80/month in recurring commissions. Ten active referrals generate
~$200/month passively.
Do I need to be a Moz customer to become an affiliate?
No, but firsthand experience makes your promotions more authentic and effective. At minimum, use Moz’s free tools
(MozBar, Link Explorer free tier) so you can speak from experience.
How long do Moz affiliate cookies last?
The standard cookie duration is 30 days. This means if someone clicks your affiliate link and subscribes within
30 days, you earn the commission.
Can I promote Moz on social media?
Yes, most affiliate programs allow social media promotion. However, blog content with detailed reviews and
tutorials typically converts much better than social posts alone.
Is the Moz affiliate program worth it compared to Semrush?
Both are worth promoting. Moz’s 20% recurring is great for long-term passive income. Semrush’s $200 flat fee per
sale is better for immediate earnings. Many affiliates promote both and let the reader decide.
How do I track my Moz affiliate performance?
The affiliate network provides a dashboard showing clicks, conversions, commissions, and payment history. You can
track individual link performance to optimize which content generates the most revenue.
Can I combine Moz affiliate links with ToolSurf promotions?
Yes! You can promote Moz’s direct plans through their affiliate program and also promote ToolSurf’s group buy options for
budget-conscious readers. This gives your audience options at different price points.
🏆 ToolSurf Verdict: Moz Affiliate Program
The Moz affiliate program offers solid recurring commissions (20%)
for SEO bloggers and content creators. While not the highest-paying program, its recurring nature means
referrals generate income month after month. Combine it with other SEO affiliate programs and ToolSurf
promotions for a diversified income stream.
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