Share of Search Calculator

Market Share & Brand Visibility Analysis

Competitor Data

What is Share of Search?

Share of Search (SoS) is a metric that measures your brand's visibility compared to competitors based on search volume. It's a leading indicator of market share and is increasingly used by marketers to track brand health.

Enter your brand and competitor search volumes (from tools like Google Keyword Planner or Ahrefs) to instantly visualize your market position with an interactive pie chart.